Changing the Game – Evolving Broadcast Rights in Sports
Originally Aired - Wednesday, October 9 | 11:45 AM - 12:30 PM
Theater 3
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Sports media rights are undergoing significant change and fragmentation. The onset of new media platforms and services have created a myriad of new opportunities for teams and leagues. What are the present and long-term strategies behind deals and how do teams and leagues maintain viewing audiences as the media landscape continues to shift. Hear from this panel of highly-renowned experts as they walk through the issues they face and the strategies behind their decisions.