Local Ads and the Real World: Where Innovation Meets Adoption
Originally Aired - Wednesday, October 9 | 2:00 PM - 2:15 PM
Pass Required: Local TV Strategies Pass
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From the local news anchor to neighborhood word of mouth, we’ve all bought from a trusted recommendation. With a data set that’s built from local homes and extends nationally, Comscore offers brands, agencies and publishers unparalleled access to market level insights and real-world buying decisions. Join us in exploring the important role of local communities in driving purchase decisions and Comscore’s unique ability to reach connected audiences at home and beyond.
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